How Web Designing Company Differs from Freelancer Website Designers
Time changes, business grows. For you to maintain the status of the strongest sales and marketing, you need to adapt and expand your website. Two ways will help you with your website: web design or complete web redesign.
There is a difference between web design and web redesign. So, consider the web designing Chandigarh Best Web designing firm or following to learn the differences between web design and website redesigning:
Why Do You Need Web Design?
For web design, you will be trying a new style. It’s simple, quick, and not heavy to execute. Some changes might trigger web design such as technology, and customer needs but don’t have to be urgent.
● Search Engine Optimization
If you have a complete web redesign trying to respond to the Google algorithm, it would be a crazy change. However, you need to adapt that site with the current SEO practices for better rankings.
It becomes better to climb the rankings and be on top after frequent refreshes.
● Outdate or Promotional Content
You might have updated with a promotional video or related CTAs on your website homepage. After that, you think about focusing on another business aspect. Here, you need to tweak small sections of the content and avoid impacting the overall website design.
Read Also: How to Hire the Best Web Designer for Your Business
● New Additions to The Business
For WordPress beauty, it will be upon the user-friendly CMS. However, it becomes easy for one to add a new team member, new service, blog post, or case study without the existence of page templates. So, there is no need to redesign the entire site. It’s the reason why you have to use WordPress during web development.
● New Logo
In case you want to update the company’s logo, it’s vital to apply site-wide for a refresh. However, unless you have an effect on other brand assets like typeface or color palette, you don’t need a web redesign.
● Improving User Experience
If you need simple changes that help visitors to navigate easily and fast, you don’t need a web redesign. You make slight changes to the menus or add the “search” filters.
Read Also: 9 Tips for a Successful Company Website
Why Do You Need Web Redesign?
When you want to do a website redesign, you start with user research, discovery meetings, digital strategies, and building content to work through the web design and process of development.
Here are reasons for web redesign:
● Outdated Technology
You might have a website that reflects your business brand and model. However, if your technology is behind, it will need a website redesign.
● Stagnant Website
If your site was stagnant for a few years, you need to redesign it. It is for sites that look outdated, have frustrating user experience, slow loading, and don’t match with current technology, update the website.
● Full Rebrand
If you want to rebrand, it will need a complete redesign. It doesn’t matter whether it’s acquisition, merger, or facelift of your business.
Final Words
A website redesign sounds to be a heavy undertaking. Your business will need either web design or redesign. So, whichever you need, it will help your business benefit by getting higher rankings because of performance signal and quality.